What does the Full Inventory filter exclude?

The Full Inventory filter is designed to ensure that all advertising content complies with TikTok's community standards and guidelines. Specifically, it excludes content that goes against these community guidelines, which are established to maintain a safe and respectful environment for all users on the platform. Ads that feature inappropriate material, hate speech, explicit content, or other violations of TikTok's policies are filtered out to protect users and uphold the integrity of advertising on the platform. This helps brands to avoid placing their ads in environments that may be detrimental to their reputation or the user experience. While the other options may be relevant considerations in different contexts, such as targeting strategies or content quality, they do not specifically pertain to the functionality of the Full Inventory filter.